Looking for some new recipes in quarantine while helping give back?
A Montclair-based company, Rao’s Homemade, has you covered. The New Jersey-based sauce company launched “Sauce for Cause” earlier this month, where different celebrity chefs and personalities are cooking their recipes on Instagram Live.
Ever try a spaghetti pie? Or need a new twist on a penne dish? For every featured meal recreated by a fan at home and posted on Instagram, the company is donating money for a meal to a family in need, through Jersey Cares. The post of the featured recipe must include the hashtag #Sauce4Cause, within one week of the featured chef’s video’s live date, and tag Rao’s handle.
Rao’s is also making a donation directly to Jersey Cares on behalf of every chef and host partnering with them, which will include an initial donation of $40,000.
Jersey Cares, an affiliate of the Points of Light network, is a local nonprofit that addresses community-identified needs by organizing events, collection drives, and other opportunities. One of its COVID-19 relief efforts is a healthy food delivery program.
It’s delivering these meals, on behalf of Rao’s, to New Jersey families who are struggling to obtain basic groceries. The organization is partnering with a local food distributor that connects the region’s sustainable family farms to communities.
“Giving back is a core part of our values at Rao’s Homemade, and our team is always looking for ways to give back throughout the year,” said Santino Certo, the company’s director of marketing. “As the COVID crisis escalated, it became more important than ever for us to give back to our local community.”
Previous guests have included Top Chef judge Gail Simmons, Z100’s Danielle Monaro, and recipe developer and cookbook author Dawn Perry. Buddy Valastro—also known as the “Cake Boss”—is an upcoming guest for the program.
Simmons made her spaghetti pie, for example, and Monaro made a chicken penne pasta recipe.
And for each submitted photo of the featured recipe on May 5, which is Giving Tuesday, Rao’s Homemade will donate five meals to Jersey Cares. The company has committed to donating at least 1,000 meals to families in need through this initiative.
The program will continue through the end of next week, with the final Instagram live slated for May 8.
Brianna Kudisch may be reached at firstname.lastname@example.org.